At KGN Technologies we adopt CLEAN & MODERN SEO and online marketing methods which can produce TANGIBLE & MEASURABLE results.
The challenges for SEO companies have got more complex as search engines are getting smarter and more focussed delivering the best search results for users. Those SEO companies who used to work on massively increasing backlinks, keyword stuffing and over optimize websites are really struggling to keep their customers happy because such activities are not only no longer valid but websites with such background of activity have suffered shocking setbacks and find it extremely difficult to regain their reputation and ranking.
Our SEO strategy is completely aligned with the latest standards with a vision to give our clients sustainable long term benefits. A combination of having inhouse web development team providing superb technical background and expert digital marketing team with knowledge of organic SEO, online marketing, social networking and experience of working with variety of clients gives us an edge over other SEO companies to provide our clients with high return on their investments.
We have incorporated a valuable Google Webmaster recommendation in our Organic SEO service i.e. A Website must be build keeping in mind users and giving them most easy, secure, quick and informative browsing experience rather than building website for search engines with focus on keywords. We follow and recommend the latest technical recommendation ensuring that website has important features in place such as:
- Attractive and userfriendly design.
- Engaging and informative content for products, services, blogs etc.
- Titles and descriptions are upto the mark.
- Images and overall web page speed is nicely optimized.
- Mobile devices friendly responsive website development.
- Essential call to actions is in place.
- Web pages are technically validated.
- SEO friendly URL
- There is a strong support of backlinks from reputed websites.
- Drawing traffic through promotional activity on social networks.
Our SEO strategy is proven and we have found that once we have above parameters in place your website will automatically start getting good visibility with massive improvement in visitors and ultimately result in better conversion.
LINK AUDITING REMOVAL & RECOVERY
A massive set back and shock waves were felt for numerous websites when Google last announced its major algorithm update completely wiping out those websites from search results which had links pointing at them from illegal link farms or low quality spammy websites. This is still a major issue and many websites are still struggling to gain back their visibility in search results. It isn’t an end of the road and there needs to be link cleaning activity performed. Our team will identify the volume of bad links and will prepare list requesting each website owner to remove the link pointing to your website. We will also report it to Google to disavow bad links. It’s lengthy, tedious and laborious work however it has to be done if you want your website to regain visibility in search results.
ONSITE SEO AUDIT AND RECOMMENDATIONS
It’s so often that we get inquires from website owners that in spite of investing so much in website development they are not getting enough traffic on their website and they struggle to recover their investment. Our onsite SEO audit service clearly identifies the technical and design flaws which should be taken care in first place to have basic on page SEO factors firmly implemented. Some key elements we would check are technical validations, titles and description, SEO friendly URLs, HTML code, site speed, Content, call to actions, site navigations, footers, back links quality, mobile view of website etc. It’s important that your website is built keeping in mind how much easy and attractive it is for your visitors and what would they like to see when they come on your website. Our recommendations would depend on the type and size of business, target audience, improvement in content, technical and creative aspects, and competitor website research, current and past reputation. It will be focused on improving rankings and overall website performance ensuring that it delivers results for short term and long term.
PAID SEARCH – GOOGLE ADWORDS AND PPC MANAGEMENT
Most of the organic SEO activity takes time. It may take months or a year for you to have good positions for your site depending on several factors. However if properly planned and executed it will pay off as when you achieve good ranking it will be sustainable and stagnant for long term. Google Adwords and PPC campaigns can produce you quick results. Our team has strong experience in managing and advising on some important campaigns. We will come up with keywords suggestion, titles and description content and efficiently manage your budget reporting back the results. We quickly act and ensure that correct keywords and bid amount is selected.
CONTENT WRITING & CONTENT MARKETING
SEO these days is prominently about valuable, interactive and quality content. People should like what they read and see on your website. Good quality content is highly valuable factor which can really work magic for you if it’s capable of drawing high volume traffic to your site. Right from selecting appropriate titles, descriptions, headers, body text, blogs and articles we can provide you with complete SEO friendly content writing service for your website. We would work closely with you and will try to gather thorough understanding about your business, competitors, industry and try to produce content which is informative and engaging. It’s also important to have your website regularly updated with the content such as regular blog posts, news, events, photo galleries, testimonials, new offers, client portfolios etc will play a major role in keeping your site buzzing with regular updates which is loved by search engine. Our team is highly talented in producing professional content which will not only boost your rankings and generate more traffic but also people will love it and further share and promote. We also help in spreading the content through social medium. Our team works hard to keep your social profiles active and will promote content through popular social websites like Facebook, Twitter, Linkedin, Instagram, Stumble Upon, Tumblr, Pintrest etc. We will do thorough research and precisely select the target audience which is more likely to engage and do business with you.
Everyone these days is accessing social networking websites on large scale. With mobile smartphones widely used almost every individual is available and active on any of the major social websites. There are business groups, technical groups, professionals groups and many numerous groups created. It’s a huge market and precisely targeting audience available on social networks will give you unexpected traffic and business growth on your website. The reputation of your social profiles also matters a lot and believe it or not search engines now also lists your social pages in search results. The key here is to be active and post sensible content. Not to engage fake profiles and likes. Get genuine people connected to you and contribute spreading valuable information. We adopt strategy which will improve your social profile reputation; people will further spread and promote your posts and will draw genuine audience which will ultimately produce the maximum benefits to your online marketing.
KGN Technologies SEO team is passionate of producing quality SEO results. Our strategies are proven and have tremendous effectiveness on conversion. We do not believe in any short cuts and adopting improper techniques. A good website with quality content, correct on page optimization, having valuable off page contribution and using right marketing tools is what our simple success formula is all about. We set realistic targets and do not promise the moon but believe in being practical, honest and transparent.